Power.Com – Cuidado, hein!

“Chances are you use at least two major social networks – 49 million people, for example, visited both MySpace and Facebook in October 2008 (Comscore, worldwide). Nearly 7 million people in the UK use both Bebo and Facebook. A lot of people maintain very different friend lists on LinkedIn than MySpace or Facebook. Etc. And when you add in niche social sites like YouTube, Flickr, etc., there’s even more overlap among users.

There has never been an effective way of aggregating and merging all the data and activity on these sites into a single user interface. A new venture backed Brazilian-based started called Power.com launches today, though, that aims to do just that.” – from TechCrunch

My Take

The idea isn’t new, even within Brazil although the main site that did this was only offered in Portuguese (I’m blanking on the name at the moment since I don’t personally use site aggregators).

UI could use some work too so lets hope they improve it quickly.

As I mentioned, site aggregators aren’t my favorite thing and equally so, OpenID is something I avoid too. The concept is nice but in the same way that I wouldn’t accept a National ID here in the States, I wouldn’t go for it online either. To go even further, I’m against the whole cloud idea too as in general, giving another company permission to hold all your data is dangerous.

Shall I even mention the general uselessness of social networks and how they keep us unconnected (to the real world) by keeping us connected (to the virtual one)? Ok, ok, I admit, I have one account on one network, but its for business purposes.

As far as online socialness, the question most companies are left with is shall we federate or aggregate?

Tags: brazil, cloud, eyes on brazil, open id, orkut, power.com, social networks